Leasing Companies Don’t Worry About Customer Retention

Friday, 14. August 2009

Having revealed that end of lease charges have hit an all time high, according to auction house and de-fleeting company, Manheim, with charges up by 9% in the last 18 months, they have also explained that part of the reason for this unfriendly approach is lack of interest in the customers shown by the leasing companies. They feel that this may be because the customer retention rate is only running at 33%. But then if the leasing companies stopped charging such ridiculous amounts at the end of each lease maybe their customer retention rates would increase. Don’t you just despair sometimes? By Graham Hill