French Manufacturers In The Cack – It makes Me Sad

Wednesday, 31. July 2013

Now I know this will cause you to roll about the floor in fits of hysterics but I actually have a soft spot for French cars. No seriously – it’s true. They tend to be ultra comfy, have lots of gadgets and occasionally look a little bit tasty/different.

I remember a Renault 25 V6i that I had years ago. At the time Renault were consistently winning the touring car championship and supplied many of the F1 engines but more than the fact that the engineering was amazing it actually had a graphic equaliser built into the centre console! How brilliant was that? And with seats thicker than the average armchair it was a delight to drive.

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So I was unhappy to read that the French manufacturers are struggling badly. As was recently reported PSA Peugeot Citroen’s finances are in a mess. The group is ‘burning’ 200 million Euros (£172m) every month and sales are not strong. The French Government has already loaned the group 7 billion Euros (£6.03bn) and are now represented on the board but long term the group needs a new industrial and financial partner.

GM has a 7% stake but is showing no appetite to invest further. Rumours obviously involve China with a hot favourite DongFeng (no I haven’t either), but there has been no official comment. In the meantime PSA will continue to bounce along with a grave lack of direction. I for one hope they turn things around. By Graham Hill Car Finance

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